Telling the Molloy Story - 6 session Workshop
Stories are powerful. Stories are persuasive. Stories, well told, can move people and change how they act, and how they think and feel about themselves and the world. In the workshop outlined below, participants will fully engage with the instructor and each other to uncover one or two compelling story from their lives, and learn how to build those stories into powerful narratives that grab listeners’ attention and engagement. Participants will learn the basic building blocks of dynamic storytelling, the common themes that make audiences care and then use that knowledge to craft a persuasive and engaging “Molloy Story” that they can use in interactions with prospective students, donors, alumni and their internal teams.
Tracey Segarra is an award winning storyteller as well as a professional writer, marketer and communicator. She is a 3-time New York City Moth StorySLAM winner, winner of a NYC Moth GrandSLAM competition and a featured storyteller on NPR’s “The Moth Radio Hour” as well as “The Story Collider” podcast. She is also the founder and host of a popular Long Island-based live storytelling show, “Now You’re Talking!” For more than a decade, Tracey worked as a reporter and editor for a series of news outlets, culminating in a four-year stint at the New York City desk of wire service United Press International. For the past 15 years, Tracey has led the marketing department at two top 100 accounting firms, helping the firms communicate, develop business and tell the story of their work to internal staff, clients, recruits and the business world. She is also a sought after public speaker, participating in national conferences for the American Institute of CPAs, the Legal Marketing Association and the Association of Accounting Marketers as well as participating in internal training/mentoring of younger staff.
- Friday, November 9, 2018 Show more dates
- 2:00pm - 4:00pm
- H 339